Showstopper Idea for your next Trade Show


Need a new, interesting idea to attract attention to your booth? What about offering your customers a mouth-watering treat? sixty six brix can provide a compact maple taffy station, that can be tailored to tastefully compliment your exhibitor booth. 

This past February, sixty six brix was hired to join a popular Quebec company to be part of their booth exhibit at an international trade show in Las Vegas. They wanted a fun, unique aspect to their booth and what better way to represent Canada than by Maple Syrup! We offered servings of maple taffy to all the attendees that came by the booth. This got them engaged with the Company's brand and product. With over 500 exhibitors, it was a great way to draw in new and curious passer-by's and capture their attention, allowing the sales reps an opportunity to connect with the customer.

Another successful trade show exhibit, offering Maple Taffy on Snow.

The FN PLATFORM shoe show was held at the Las Vegas Convention Center. Pajar was awarded winner for Most Creative Booth at the end of show. We are both proud and honored that we could be a part of it!

More recently -  and a lot closer to home! - we were in Montreal to team up with Ivoclar Vivident to serve maple taffy for their booth at the JDIQ Conference at Palais de Congres. Ivoclar Vivident paid hommage to Canada's 150th birthday and pulled all the stops to make it an all-Canadian celebration. Decked out in plaid, we served 1000 people 'La tire', Quebecois for pulled, as in pulled taffy. It was great to see so many people smile at the sight of this originally French-Canadian treat. 

Some companies exhibiting at trade shows might offer some swag or printed material to draw in customers. You can give your audience a lasting impression and offer a one-of-a-kind experience of Maple Taffy on Snow! Everybody loves a good treat. It's also eye candy too - with social media help and hashtags, you can easily become the trending topic or booth at your next trade show. Hire Us for your next trade show exhibit - your audience will thank you for it. 

umaima Ashi